Two things to keep in mind: George W. Bush's day job is to lie, obfuscate, prevaricate, confuse, distract and deny. He's doing exactly what he was selected to do.
Secondly, George W. Bush has no aims, real or faked. Bush is "aimed" by his handlers, his thinkers, his "deciders." He's like Zaphod Beeblebrox in "Hitchhiker's Guide to the Galaxy," who had to give up part of his brain before he could be President of the Galaxy, a job designed to attract attention to itself so no one knows who really is in charge. The difference is that Bush's brain, not the Rove brain, was fried long before he got to the White House.